We all know that culture matters. It’s not as easy to quantify – either objectively or subjectively – as talent, but we know that at the margins it can make a difference between winning and losing.
It feels right that culture can also influence the way in which we play too. Directors at clubs have often […]
The ultimate goal for any company – in or outside of football – is to achieve the highest possible returns for the lowest possible cost. A key factor in delivering this has been the ability to attract and retain better talent than your competitors. This is perhaps more true of sport than any other industry […]
I've previously written about the weaknesses of the manager dominated transfer strategy traditionally followed by most English clubs. But, whilst a diverse range of voices will help a club to more often make good decisions, it is equally true that once a decision has been made, the club must speak with one voice in its implementation.