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Scouting & Recruitment

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  • 02 Aug 2018

    The overvalued market

    Football, like any other industry, is subject to the laws of supply and demand. Just as Ibiza’s popularity as a holiday destination pushes up the price of a drink on the island, the transfer fees required to acquire footballers is related not just to the quality of players in that market, but how many clubs […]

  • 26 Jul 2018

    Less money mo problems

    When Juventus signed Cristiano Ronaldo, there probably wasn’t much for their directors to deliberate over. There are only a handful of strikers in world football that could improve their team, and even fewer who could expand their commercial potential. As one of the wealthiest clubs in the world, the search needn’t have been far and […]

  • 21 Jun 2018

    The value of a World Cup goal

    As James Rodriguez’s volleyed shot flew past Fernando Muslera in the Uruguay goal four years ago, the football world instinctively knew he had earned a move to one of Europe’s superclubs. Barely three weeks later, James was unveiled as a Real Madrid player, for a cost of €76m before his first pay cheque.

    We all know […]

  • 07 Jun 2018

    From Russia with Löw

    While clubs from across the world will be scouting players during the World Cup – perhaps mistakenly believing that big game performance is a key mark of a player’s quality – we think the tournament a good opportunity to track head coach performance.

    National team coaching isn’t the easiest task; you have limited time with the […]

  • 03 May 2018

    Changing the food chain

    With unprecedented levels of inequality in football, a clear hierarchy of both clubs and leagues has been established. While between 1986 and 1988 clubs from Romania, Sweden, Scotland and Belgium were represented in European finals alongside clubs from the continent’s bigger countries, between 2016 and 2018 pretty much all spots have been reserved for teams […]

  • 19 Apr 2018

    The best player we know

    Imagine the scene. You’ve just announced your new signing. The social media team have outdone themselves with the most creative announcement yet and there are photos of the player holding aloft their new shirt plastered all over twitter. You’re satisfied. Optimism is high for the season ahead, buoyed by your confidence that you have just […]

  • 05 Apr 2018

    The big game error

    After identifying a player that has the potential improve our team, we often want to see how he responds in different circumstances. How does he perform away from home, for example, or in matches where the team is expected to dominate? We often place a lot of value in a player’s ability to step up […]

  • 22 Feb 2018

    Apples to apples

    The European Golden Boot is an annual award recognising the best goalscorer in club football in Europe. It was initially awarded every season to the player who scored the most goals in European first divisions.

    The early awardees were a mix of household names, such as Marco van Basten, and relative unknowns, such as Cypriot […]

  • 01 Feb 2018

    The right science

    There is a lot that we can learn from seeing how the same challenges are faced and resolved in a different context. We often look to other industries to identify whether there are any approaches that may be applied to football.

    An asset management company when hiring an fund manager, for example, will seek out a […]