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Objectivity

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  • 26 Oct 2017

    The right head coach

    Barely two months into the season, and ten men have already lost their jobs as head coach or manager of clubs in England, Spain, Germany and Italy’s top divisions. This level of turnover is now an accepted part of the game, despite it being a clear inefficiency.

    Recruiting a head coach is a tougher task than […]

  • 19 Jul 2017

    The realistic recruiter

    Signing new players represents one of the biggest opportunities to move the needle in football, regardless of our club’s size and stature. It also carries a huge risk: the cost of getting it wrong.

    Fans and other stakeholders expect new signings to make an instant impact, yet they often fail to become core players in […]

  • 29 Jun 2017

    Definitely probably

    In 1964, the CIA’s Sherman Kent tried to bridge the gap between ‘poets’ and ‘mathematicians’ when discussing the likelihood of certain events. He proposed that a phrase like ‘probable’ should represent an event with a 75% chance of taking place, while a phrase like ‘we doubt’ should be around a 30% chance.

    His study inspired a […]

  • 29 Mar 2017

    The distant GM

    The ability to remain objective and view information dispassionately is central to any robust decision-making process. At 21st Club we frequently expound the benefits of getting an ‘outside view’ when setting strategic objectives or making other major decisions. But what if clubs went further and more fully incorporated the role of ‘the outsider’ into their […]

  • 20 Apr 2016

    The Barcelona Problem

    It’s been a difficult month for Barcelona. Three consecutive league defeats and a Champions League exit mean they are football’s current crisis club. The odds of enduring such a miserable run would have been around 2,500 to 1; outlier results this extreme at any club always demand serious examination.

    The first step for clubs in this […]