Objectivity

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  • 19 Jul 2017

    The realistic recruiter

    Signing new players represents one of the biggest opportunities to move the needle in football, regardless of our club’s size and stature. It also carries a huge risk: the cost of getting it wrong.Fans and other stakeholders expect new signings to make an instant impact, yet they often fail to become core players in […]
  • 29 Jun 2017

    Definitely probably

    In 1964, the CIA’s Sherman Kent tried to bridge the gap between ‘poets’ and ‘mathematicians’ when discussing the likelihood of certain events. He proposed that a phrase like ‘probable’ should represent an event with a 75% chance of taking place, while a phrase like ‘we doubt’ should be around a 30% chance.His study inspired a […]
  • 29 Mar 2017

    The distant GM

    The ability to remain objective and view information dispassionately is central to any robust decision-making process. At 21st Club we frequently expound the benefits of getting an ‘outside view’ when setting strategic objectives or making other major decisions. But what if clubs went further and more fully incorporated the role of ‘the outsider’ into their […]
  • 20 Apr 2016

    The Barcelona Problem

    It’s been a difficult month for Barcelona. Three consecutive league defeats and a Champions League exit mean they are football’s current crisis club. The odds of enduring such a miserable run would have been around 2,500 to 1; outlier results this extreme at any club always demand serious examination.The first step for clubs in this […]
  • 15 May 2015

    Shut the door, take a seat

    It’s that time of year again; when players’ contracts expire. At least for the majority of clubs in Europe the end of season triggers the often uncomfortable discussions with players and their representatives, where the ultimate outcome is either renew or release. Ideally we would have made inroads into this process earlier in the campaign […]